Quality

Always keep the top quality, because we understand that the love of cigar lovers for us comes from the quality. Therefore, we focus on the core value of raw materials and the secret of fermenting leaves.

Value

Always focusing on the core values ​​of the brand and always aiming at cigar lovers around the world. That is the taste, experience and love for cigars. And user interaction is the best way for us to always improve and enhance the value of the product.

Family Tradition

We understand that the man who started our brand and our long tradition of cigar making was very important. His departure from Cuba was a milestone for the success of the brand today! And user interaction is the best way for us to always improve and enhance the value of the product.

SURVIVING THE CIGAR BOOM

A survivor of the cigar boom, El Legado has outlasted his competition with unrivaled persistence on his quest for perfection. With a grueling travel schedule, office responsibilities and production, El Legado still maintains the enthusiasm that he has had since day one. As he travels the world, putting his cigars in the mouths of his consumers, his passion extends beyond the retailer, allowing his customers the experience of meeting the man behind their favorite smokes. El Legado has created a company that outshines even those created by multimillion dollar corporations, and he’s doing it one customer at a time.

LOS ANGELES LAWYER

In the early 1980s, the premium cigar market began to drastically change. My Father lived and worked in Los Angeles as an entertainment and product liability lawyer. Through a friend, El Legado was introduced to cigars and became instantly fascinated by them. He joined the Grand Havana Club in Los Angeles as one of its founding members. While dabbling in various investment ventures, El Legado was approached with a business plan to manufacture cigars. It was still the early days of the cigar boom, and El Legado was still apprehensive. However, the investment was made, and the inaugural Indian Tabac cigars rolled in Honduras began to flourish on the American market.

EL LEGADO CIGARS CO.,ltd

While his friends and colleagues had said, “Don’t be foolish, you’ll never make it in the cigar industry,” El Legado had already completed the first step of his journey. In 1976 at the RTDA trade show in Cincinnati, Ohio, El Legado Cigars Co.,ltd had arrived. People flocked to the booth to purchase hundreds of these new, brightly packaged sticks. My Father felt that it was up to the young companies to come into the marketplace with fresh ideas, bold packaging and fuller cigars. With his eye-popping packaging, He has gone against the grain and the strategy certainly paid off.

SEARCH FOR PERFECTION

In constant search for perfection, not a single moment goes by that El Legado is not thinking about cigars. From packaging, marketing, improving blends and every other facet of creating the finished product, El Legado is always formulating fresh ideas and new techniques. It is important for El Legado to have a product that can sell itself. Yet partnerships are at the forefront of El Legado’s business, which is why Rocky takes to the road as often as he does. Traveling also gives him the time to contemplate new marketing ideas and production concepts before implementing them.

WORLD TRAVELER

Often heralded as the hardest working man in the business, El Legado is married to his arduous schedule. He rarely sees his home and headquarters in Naples, Florida. Yearly, he logs more than 300 days on the road and over 150,000 miles. He has once been in 600 cities within 750 days! However, the time on the road is worth it, considering that in every town, El Legado strives to win over new customers to his lifestyle brand. This practice is an extension of El Legado’s plan to get his cigars in the hands of as many people possible. In the ‘mom and pop’ world of tobacconists, it is important for El Legado to share his enthusiasm for his stellar product. That enthusiasm is often times contagious, and it shows in the faces and attitudes of consumers worldwide.

“ONE OF A KIND EXPERIENCE”

While meeting new people everywhere we go, El Legado also hosts Factory Tour trips to our factory’s Nicaragua for cigar aficionados worldwide. We want to give our consumers a ‘one of a kind experience’ by witnessing first hand the passion behind his cigar manufacturing operations. The meticulous labor and quality control witnessed by his guests is translated into a real understanding of the dedication and time it takes to make his cigars. El Legado also makes sure that each and every guest gets to smoke the finished product. This is just one of the myriad ways in which he gains devoted consumers for life.

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